Business

Pricing, Profitability, and Playing in Broken Markets: A Reflection from an African Entrepreneur

For the past 12 years, Iโ€™ve been building businesses across the African continentโ€”creating platforms, services, and programs that I knew had value. And yet, one question kept echoing through every boardroom, brainstorm, and budget meeting:

โ€œWhy arenโ€™t we making enough money?โ€
โ€œWhy arenโ€™t we sustainable?โ€
โ€œWhy isnโ€™t this working?โ€

Beyond Grants: What African Entrepreneurs Can Learn from OpenAIโ€™s Non-Profit Success

For a long time, I have been met with skepticism and criticism for building a non-profit. In the world of business, especially as a woman founder, running a non-profit is often equated with being “less of an entrepreneur,” as if only for-profit ventures validate business acumen. This semester, however, a business communications course provided an unexpected source of reaffirmationโ€”our class project focused on OpenAI.

From Food Blogger to Agricultural Producer: Full-Circle

If you have been following this blog for a little longer than 5 years, then you know that I was once a travel and food blogger. When I started exploring agriculture at Michigan State University, I thought of it as a natural extension of my work with Kwathu Farmsโ€”an opportunity to learn about modern farming techniques and contribute to food security in Africa. But it wasnโ€™t until a conversation with my classmate Ramy that I fully realized the deeper connection between my past and present.